2025 marked the 25th year of the iconic Pro-V1 golf ball. Titleist celebrated this anniversary with a new iteration of their premium golf balls: the Pro-V1 and Pro-V1x. As a spec project, I used the question I hear multiple times a day working in a golf shop: “What is the difference between these two balls?” This infographic combines some of the new marketing materials for the actual 25th Anniversary campaign and some of the classic Titleist branding elements to detail the differences between their flagship golf balls.

This is a design that would be in Titleist fitting guides or ship as part of physical displays within golf shops that sit on counters or shelves next to or above the boxes/sleeves of golf balls. Titleist is synonymous with the game of golf and this design fits with their recognizable branding.